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Pure Flesh Liquid Foundation
$32.00Liquid Foundation
1.0 Fl. Oz. / 32 mL
Skin-matching, skin-loving, skin-stunning foundation.
We evaluated a grand total of 70 formulas, 160 shade iterations, and shade-matched 229 people (yes, we counted) to develop Pure Flesh. Ta-da!









































































































































































































































































































































































Shade:
-
Espresso (cool violet undertone)
-
Coffee (neutral undertone)
-
Hot Cocoa (cool violet undertone)
-
Ganache (warm golden undertone)
-
Mocha (warm red undertone)
-
S'more (neutral undertone)
-
Pecan (neutral undertone)
-
Hazelnut (warm golden undertone)
-
Brown Sugar (warm red undertone)
-
Tiramisu (neutral undertone)
-
Nutmeg (warm peach undertone)
-
Cinnamon (neutral undertone)
-
Café (warm golden undertone)
-
Praline (cool pink undertone)
-
Toffee (neutral undertone)
-
Salted Caramel (neutral undertone)
-
Dulce de Leche (warm golden undertone)
-
Cappuccino (warm peach undertone)
-
Cookie (warm golden undertone)
-
Biscuit (cool pink undertone)
-
Latte (neutral undertone)
-
Coconut (warm golden undertone)
-
Butterscotch (neutral undertone)
-
Muffin (cool pink undertone)
-
Apple Strudel (warm yellow undertone)
-
French Toast (warm peach undertone)
-
Butter (warm yellow undertone)
-
Almond (neutral undertone)
-
Macaroon (cool pink undertone)
-
Crème Brûlée (neutral undertone)
-
Pudding (warm peach undertone)
-
Honey (neutral undertone)
-
Custard (warm yellow undertone)
-
Birthday Cake (cool pink undertone)
-
Vanilla (cool pink undertone)
-
Crème Fraîche (neutral undertone)
-
Sugar (warm peach undertone)
-
Meringue (warm yellow undertone)
-
Milk (warm peach undertone)
-
Froth (neutral undertone)
What it is
Pure Flesh is a lush liquid foundation that comes in 40 shades covering 7 different undertones. With medium, natural-looking coverage, it’s never cakey (we love cake but not this kind), lasts all day, and cares for your skin as much as you do with its skin-loving ingredients.
How to use
First, identify a group of shades within your skin tone. Then, find your undertone.
If you see…
- Hints of pink, blue or violet you’re COOL (hey, cool)
- Hints of peach, yellow, golden or orange-red you’re WARM (that’s hot)
- None of the above? You’re NEUTRAL (Namaste)
Voila, select your match! If you are still not sure, take a look at this handy-dandy article, or you can drop us a line at hi@fleshbeauty.com.
Why we love it
It’s suitable for all skin types from dry to oily, smooth as butter, and will make you look like your purest, most energized self (as if you just emerged from a week-long spa retreat).
Good to know
- Medium coverage with a natural, skin-like finish
- True color clarity in 40 shades obsessively created for every skin tone and undertone
- Lasts throughout the day
- Infused with Aloe vera to help soothe and hydrate skin
- Contains glycerin, squalane, sodium hyaluronate (a form of hyaluronic acid), to help skin feel smooth and moisturized all day long
- Contains pomegranate extract for an exceptionally soft, lightweight texture and a velvety finish
- Water-based formula gives a weightless feel
- Cleanly formulated without parabens, phthalates, petrochemicals, mineral oils, silicones,. Whew!
- Fragrance free
- Vegan
- Cruelty Free
Read more about coverage, formula, depth, and all the things here.
See full ingredient list.
Ingredients: Aqua/Water/Eau, Isononyl Isononanoate, Butylene Glycol, Aloe Barbadensis Leaf Juice, Mica, Squalane, Potassium Cetyl Phosphate, Glyceryl Stearate, PEG-100 Stearate, Glycerin, Myristyl Alcohol, Silica, Sodium Dehydroacetate, Sodium Acrylate/Sodium Acryloyldimethyl Taurate Copolymer, Carbomer, Lactobacillus/Punica Granatum Fruit Ferment Extract, Isohexadecane, Tocopherol, Sodium Hyaluronate, Sodium Hydroxide, Cocos Nucifera (Coconut) Oil, Polysorbate 80, Sorbitan Oleate, Citric Acid, Leuconostoc/Radish Root Ferment Filtrate, Sodium Benzoate, Octyldodecanol, Agar, Hydrogenated Lecithin, Canola Sterols, Phytosterols, Zingiber Officinale (Ginger) Root Extract, Alcohol, Disteareth-2 Lauroyl Glutamate, Phytosphingosine, Phenoxyethanol, Potassium Sorbate May Contain: Iron Oxides (CI 77491), Iron Oxides (CI 77492), Iron Oxides (CI 77499), Titanium Dioxide (CI 77891)
What it is
Pure Flesh is a lush liquid foundation that comes in 40 shades covering 7 different undertones. With medium, natural-looking coverage, it’s never cakey (we love cake but not this kind), lasts all day, and cares for your skin as much as you do with its skin-loving ingredients.
How to use
First, identify a group of shades within your skin tone. Then, find your undertone.
If you see…
- Hints of pink, blue or violet you’re COOL (hey, cool)
- Hints of peach, yellow, golden or orange-red you’re WARM (that’s hot)
- None of the above? You’re NEUTRAL (Namaste)
Voila, select your match! If you are still not sure, take a look at this handy-dandy article, or you can drop us a line at hi@fleshbeauty.com.
Why we love it
It’s suitable for all skin types from dry to oily, smooth as butter, and will make you look like your purest, most energized self (as if you just emerged from a week-long spa retreat).
Good to know
- Medium coverage with a natural, skin-like finish
- True color clarity in 40 shades obsessively created for every skin tone and undertone
- Lasts throughout the day
- Infused with Aloe vera to help soothe and hydrate skin
- Contains glycerin, squalane, sodium hyaluronate (a form of hyaluronic acid), to help skin feel smooth and moisturized all day long
- Contains pomegranate extract for an exceptionally soft, lightweight texture and a velvety finish
- Water-based formula gives a weightless feel
- Cleanly formulated without parabens, phthalates, petrochemicals, mineral oils, silicones,. Whew!
- Fragrance free
- Vegan
- Cruelty Free
Read more about coverage, formula, depth, and all the things here.
Ingredients
Ingredients: Aqua/Water/Eau, Isononyl Isononanoate, Butylene Glycol, Aloe Barbadensis Leaf Juice, Mica, Squalane, Potassium Cetyl Phosphate, Glyceryl Stearate, PEG-100 Stearate, Glycerin, Myristyl Alcohol, Silica, Sodium Dehydroacetate, Sodium Acrylate/Sodium Acryloyldimethyl Taurate Copolymer, Carbomer, Lactobacillus/Punica Granatum Fruit Ferment Extract, Isohexadecane, Tocopherol, Sodium Hyaluronate, Sodium Hydroxide, Cocos Nucifera (Coconut) Oil, Polysorbate 80, Sorbitan Oleate, Citric Acid, Leuconostoc/Radish Root Ferment Filtrate, Sodium Benzoate, Octyldodecanol, Agar, Hydrogenated Lecithin, Canola Sterols, Phytosterols, Zingiber Officinale (Ginger) Root Extract, Alcohol, Disteareth-2 Lauroyl Glutamate, Phytosphingosine, Phenoxyethanol, Potassium Sorbate May Contain: Iron Oxides (CI 77491), Iron Oxides (CI 77492), Iron Oxides (CI 77499), Titanium Dioxide (CI 77891)
Now this you’ve gotta see

Reviews






























Flesh to Flesh $28.00
Highlighting Powder
0.3 oz / 8 gr.
An award-winning highlighting wonder
Shade:
-
Boost (soft pink chiffon)
-
Jump (sparkling champagne)
-
Lift (peachy bronze)
-
Rise (golden bronze)
-
Promise (bronze medallion)
-
Certain (sparkling rose)
Coconut and sunflower-seed oils, pomegranate and ginger extracts bring out the best in your skin.





Birthday Suit $9.50
Clear Makeup Bag
The first and last (and only) makeup bag you will ever need.
Shade:
-
Clear
A reusable and travel-friendly clear pouch featuring the Flesh logo that fits all of your makeup products and more.














Fleshpot $20.00
Eye & Cheek Gloss
0.1 oz. / 2.9 gr.
Glossy goodness for eyes, cheeks and lips
Shade:
-
Fleshpot (peach with flecks of gold and pink)
-
Enchantment (sheer red with silver flecks)
-
Disco Nap (champagne gold)
A pot of pure sensuous glimmer. Use your fingers, use a brush, use it everywhere.









































































































































































































Pure Flesh $32.00
Liquid Foundation
1.0 Fl. Oz. / 32 mL
Skin-matching, skin-loving, skin-stunning foundation.
Shade:
-
Espresso (cool violet undertone)
-
Coffee (neutral undertone)
-
Hot Cocoa (cool violet undertone)
-
Ganache (warm golden undertone)
-
Mocha (warm red undertone)
-
S'more (neutral undertone)
-
Pecan (neutral undertone)
-
Hazelnut (warm golden undertone)
-
Brown Sugar (warm red undertone)
-
Tiramisu (neutral undertone)
-
Nutmeg (warm peach undertone)
-
Cinnamon (neutral undertone)
-
Café (warm golden undertone)
-
Praline (cool pink undertone)
-
Toffee (neutral undertone)
-
Salted Caramel (neutral undertone)
-
Dulce de Leche (warm golden undertone)
-
Cappuccino (warm peach undertone)
-
Cookie (warm golden undertone)
-
Biscuit (cool pink undertone)
-
Latte (neutral undertone)
-
Coconut (warm golden undertone)
-
Butterscotch (neutral undertone)
-
Muffin (cool pink undertone)
-
Apple Strudel (warm yellow undertone)
-
French Toast (warm peach undertone)
-
Butter (warm yellow undertone)
-
Almond (neutral undertone)
-
Macaroon (cool pink undertone)